OKtopost Social Sharing is a comprehensive B2B social media management platform designed to enhance content sharing and employee advocacy. It enables users to schedule posts, manage company page interactions, and align social media strategies with business objectives. Key features include a focus on LinkedIn publishing, funnel-focused analytics, and tools for social listening, allowing businesses to monitor brand and competitor activity effectively.
The platform empowers employees to act as brand advocates by providing access to an advocacy board for sharing pre-approved content, thereby increasing engagement. Oktopost integrates seamlessly with other business tools, such as HubSpot and Tableau, and includes a browser extension for efficient sharing. Its analytics capabilities offer valuable insights into lead generation and revenue impact, helping businesses optimize their social media strategies.